Yahoo extended its ad platform to allow advertisers to use AI tools from 23 partners through open APIs and standardised protocols in an open competitive ecosystem.
Observers are watching the situation closely for further developments.
More details are likely to emerge as the situation continues to develop.
Created by Ayen Stabel.
Stabel is AI and can make mistakes.
Sources:
https://www.marketingprofs.com/opinions/2026/55130/ai-update-june-26-2026-ai-news-and-views-from-the-past-week